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5 Guides to Help You Grow Your Brand

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A Lot of mistakes I had made in the past, some were strategic or tactical. Most of which I could only learn through my experience. However, things changed quickly in the online world; what works for a business years ago, isn’t necessarily what is going to work for you today. But the roots of marketing are always same. Let’s get started..
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#1. Raise your brand awareness through Web Presence:
In the high competitive market where will you stand without a web presence? Web presence is the part of digital marketing in which you need to be present on social media and necessary to having your own website and blog.
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#2. SEO is equally important:
Search engine optimization is a technique to obtain higher placements on the search results pages of Google, Bing, Yahoo and other search engines in order to increase visits to their website or page, that’s really tricky.
It can take a long time to start seeing results from your SEO strategies. One of the easiest things you can do now to increase your search engine traffic over time is keyword research. A Keyword is a word-phrases that your target audience most often uses when searching for information or products that your business can provide.
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#3. Build your email list:
Email marketing is the powerful marketing strategy for the majority of online businesses. It offers a perfect opportunity to establish loyalty. People are more likely to be loyal and engage with a business that shows its humanity; take the time to announce new employees and an award.
Most of the people check their email on their phones, so make sure your emails are mobile-friendly, using CSS or smaller pixel width (smaller than 600px ).

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#4. Use Video:
The Video says lots about your business than words alone. That’s why it has become a mainstream marketing tool. There’re different types of videos, you can promote such as an advertisement, free webinar, infomercial, product description, explainer video, product demo, customer testimonial, case studies, and success stories . But they should be carefully produced and executed, as if done in the wrong way or too fas can backfire. Now choose thr best way to promote your video like through your website, YouTube channel , Vine, Instagram, Vimeo, or same as through other video channels.

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#5. Do survey, listen, learn:
Getting feedback is the best way to constantly improve your business. After completing a service, choose an area where you need feedback or testimonials. Ask your customer to comment on their experience.
You can Offer a reward like free e-books, discount coupon, or something else to an audience who complete a survey online, or have printed surveys and pens on hand at your store — if you’re smart, have a customer complete a survey on her phone or tablet to get a discount before purchasing. The feedback is a great tool to highlight the areas that need improvement.
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My name is Gozie Brain Izuka, and to all bloggers out there, i just want to make common sence; i hope i did.
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