What is Panda Update?
Google Panda is a simple algorithm change rolled out to eliminate spam content and links. It puts
a Domain Level penalty. In the past, when you post a low quality article, then, only that article will not rank higher, but with Panda, your full
domain will suffer due to one bad, low quality Article.
Matt Cutt (Google Engineer) described a little more saying, "
Now sites having Scraped, copied, or Badly Written content will be penalized and also Over optimized posts will be considered as a manipulative method to rank well in search engine " .
He advised to stay away from any Black Hat
SEO Tricks and focus on writing In-depth content.
Now, after learning about this update, we will point out some reasons which can cause you a penalty.
Reasons of Panda Penalty:
1. Poor, Thin Content: –
As we know, In our beginning days, we all feel proud of writing 150 words Articles. All those articles are very thin. So, Google panda will treat those articles as thin content.
2. Article with Grammatical Mistakes –
Matt Cutt explained very well that Google will not ignore any type of Grammatical and spelling mistakes in an Article.
3. Content Farm –
Many of you don’t have knowledge about this word. Content Farm means a website having a lot of low quality pages for the purpose of manipulation or In other words, Pages written for Robots, not for Readers.
4. Duplicate Content –
This is very common among newbies. I just wanna make it clear to them, Any type of copied content will not make you a
Professional Blogger and also you will not earn any money from it. So, stop using others Hard work because it will only attract Panda penalty to your blog.
5. High Site Loading Time –
Since Google is focusing on better user experience with these algorithm updates, first thing they will do, is eliminate sites taking lot of time to Load.
6. Black hat SEO Techniques –
Usage of any Black Hat trick to manipulate search results will attract a Sledge hammer penalty for Panda.
7. Broken Links –
Any type of Broken Links, 404 errors can cause you penalty from Google.
8. Too Much Advertisement –
Google Recently rolled out “Page Layout Algorithm” to penalize sites having too much Ads above fold. But
Google panda can also penalize you for the same due to bad user experience.
How to Recover from Google Panda penalty
#1 Write Unique, Attractive, In-depth Content.
This could be an old advice, but still it has its importance. Your Articles should provide In-depth knowledge on a targeted
keywords to Rank well. It is tried and tested that Long Article generally rank higher, then, Short ones.
For Example, We can write this Article in 500 Words by simply elaborating the pints to recover from Panda penalty, but instead we decided to provide an In-depth guide which will help in each aspect “Reason of Penalty”, “Find it” and then, “Recover”.
#2 Remove or Rewrite Low Quality pages and posts.
As we discussed above in this Article, our beginning Articles are not so long, well researched and targeted. So, Delete all those Articles and tell Google to remove them from the Search or just Rewrite them after Researching more to Provide In-depth Knowledge. But While Rewriting posts, always take care whether the post is useful for readers or not. Because Google wants bloggers to write content for readers, not for Search Engine.
#3 Avoid Duplicate Content.
If you have any duplicate content on your site, remove it as soon as possible because Google hates plagiarism. It affects Search Engine Rankings Hugely. But, if you are writing totally original posts and still you are facing a downfall in rankings, then, some other blog might have copied your article.
That Article may be ranked higher than your and Google might think you copied it. So,
never allow anyone copy your content .
Google says they have full control over copied Material via content farm algorithm but i have seen many duplicate posts ranking much higher than the original ones. So, you should never depend on Google. Whenever you find out a copied article somewhere, just report it to Google DMCA .
RELATED
How to Re-write copied Contents
#4 Increase Social Signals
As we all know, Social media is the New
SEO of the present internet World. So, never miss out using social sites to increase search rankings. The More social signals you get, the more your site become reputed and Google will rank your site higher. I will recommend to be Active on all social Networks like Facebook, Google+, Twitter, Pinterest, etc. Also, don’t forget social bookmarking sites like Digg, delicious, StumbleUpon, Reddit, etc.
#5 Check All outgoing links.
Most of Bloggers will know about this. Linking to bad sites can cause penalties. So, avoid linking to any of the sites who are blacklisted by Google. Also, if you are offering paid links or paid reviews, then, this is the time to stop doing that. Google will never tolerate this. So, Stay Away from Link Selling, Link Exchange, etc. If you want to link to a site which you think not a good one, then, use nofollow attribute.
#6 Use Affiliate links in a Limit.
Don’t become a blind affiliate. Yes, it can make you huge money, but this doesn’t mean you only focus on money making. Google wants a better user experience. If they find too many affiliate links in your well written articles, then, they will consider it as low quality content. So, do it in a limit.
#7 On-Page Optimization.
A properly optimized site will rank higher in search. So, learn On-page SEO and implement it on your site. You can inspect some popular sites on Google and learn from them.
So, these are some tips that can help you Recover from Google Panda penalty. If you find any difficulty in any aspect, then, don’t feel shy to ask via comments.
Also, let us know about your past experience with Google Panda ? Something else you should know is, No one has recovered 100% tho.
My name is Gozie Brain Izuka, and to all bloggers out there, i just want to make common sence; i hope i did.
Credits: OnlyLoudest
